An organization focusing on delivering better experiences across its services is primarily utilizing which operational framework?

The correct answer is Experience Management (XM) because it encompasses the holistic approach organizations use to improve and enhance customer and employee experiences across various services. XM focuses on capturing, analyzing, and acting on experience data to create better interaction and engagement, ensuring that the organization reacts proactively to the needs and sentiments of its stakeholders. This framework is essential for organizations aiming to foster loyalty and improve overall satisfaction by understanding and addressing the experiences of customers and employees alike.

In contrast, other options like Data Management focus more on the organization and governance of data rather than experience itself. Quality Control pertains to ensuring that products or services meet certain standards and specifications but does not specifically focus on the overall experience of users. Customer Success, while it relates to ensuring customers achieve their desired outcomes with a product or service, does not cover the broader aspect of experience management across all organizational services as comprehensively as XM does. Therefore, Experience Management is the most relevant operational framework for an organization dedicated to improving experiences.