To analyze topics from open-ended feedback, which tool should a Qualtrics customer leverage?

To analyze topics from open-ended feedback, the best tool to use is Text iQ. This tool is specifically designed to process and analyze textual data, allowing users to identify themes, sentiments, and trends within open-ended responses. Text iQ utilizes natural language processing to categorize and extract meaningful insights from free-text responses, making it especially effective for understanding customer sentiments and feedback in a comprehensive manner.

In the context of analyzing qualitative feedback, the other tools listed serve different purposes. Survey Flow is primarily focused on managing the flow of questions in a survey and does not analyze responses. Data Analyzer is used for analyzing quantitative data and generating reports but lacks the specific capabilities for processing open-text responses. Response Evaluator is geared towards assessing individual responses rather than deriving themes from larger sets of open-ended feedback. Therefore, Text iQ stands out as the dedicated solution for handling and analyzing open-ended feedback effectively.