Using single sign-on (SSO), what is achieved within the Qualtrics platform?

When implementing single sign-on (SSO) within the Qualtrics platform, enhanced security for user access is achieved. SSO allows users to access multiple applications with one set of credentials, reducing the number of passwords that need to be managed. This centralization not only simplifies the user experience but also strengthens security protocols. By reducing the potential for password fatigue, which can lead to weaker password choices and security breaches, SSO helps ensure that user accounts are better protected against unauthorized access.

Furthermore, SSO often integrates with existing identity management systems that provide additional authentication measures, such as multi-factor authentication, further bolstering security. As a result, organizations leveraging SSO can manage user access with improved confidence, minimizing the risks associated with multiple login credentials and enhancing accountability through centralized user management.