What does "Text iQ" refer to in the context of advanced dashboard features?

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Text iQ refers to a method for analyzing unstructured text data within the Qualtrics platform. This feature is designed to help users gain insights from open-ended responses, comments, and other types of text data by leveraging advanced natural language processing and machine learning techniques. It allows researchers to identify themes, sentiments, and trends within the textual data, which can provide deeper understanding and context to quantitative survey results.

This functionality is particularly valuable because it transforms qualitative data into actionable insights, assisting organizations in making data-driven decisions. By automating the analysis of large volumes of text, Text iQ enables users to streamline their reporting process and improves their ability to understand customer feedback, survey responses, and other text-heavy data sources.

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