Which action can be triggered by a survey response out of the box?

The ability to send data to a CRM or external platform as a response to survey input is a significant functionality of many survey platforms, including Qualtrics. This feature enables organizations to take immediate action based on participant responses, facilitating real-time data management and enhancing the ability to follow up with respondents accordingly.

Automatic integration with CRMs allows collected survey data to be seamlessly transitioned into customer relationship management systems or other external applications, which can help in tracking customer responses, engaging with them effectively, and improving overall service delivery. This integration streamlines workflows and reduces the likelihood of manual errors that could occur when transferring data.

While other options presented might seem plausible, they either require additional setup, integrations, or are not standard functionalities that would be triggered automatically by a survey response. For example, creating a new return ticket or resetting survey questions may need custom programming or specific configurations to be executed automatically. Publishing results to a dashboard typically involves additional steps to aggregate and visualize the data rather than being triggered instantly by an individual survey response.